Acura Becomes Official Car Of Marvel Comics
Acura began an association with Marvel Entertainment in 2010, upon release of the film Iron Man 2, which featured a ZDX after the ending credits. On April 20, 2011, Acura and Marvel announced a promotional campaign, making Acura the official brand of Marvel’s fictional S.H.I.E.L.D. organization. Soon thereafter, several Acura models—such as the MDX, ZDX, RL, and TL—appeared in the films Thor and Captain America: The First Avenger.
In the 2012 film, The Avengers, Iron Man (played by Robert Downey, Jr.) drove an exotic sportscar by Acura, made specifically for the film, rather than the Audi R8 he previously drove. It was rumored that the car spotted during filming was a concept for the second generation NSX, however, a different-looking 2012 Acura NSX Concept was unveiled at the North American International Auto Show, on January 9, 2012. – Read more here
“The inception of the Marvel movie craze, in my opinion, was the very first Iron Man movie, starring the one and only Robert Downey Jr. Released on May 2, 2008, the first movie netted over $580 million at the worldwide box office and become an instant hit. Two years later, Iron Man 2 was released and Iron Man 3 followed in 2013.”
Each of the movies were more than successful and introduced us to the invincible Iron Man.” – Cnet Author